How to Introduce a Skincare Innovation to Generation Z?

This spring, NIVEA unveiled its latest beauty surprise – the LUMINOUS630® SKIN GLOW line, designed to resonate with Generation Z and their pursuit of a radiant, natural complexion. To bring this innovation closer to a younger audience, we developed a production-intensive regional event along with a media and influencer campaign, launched across the Croatian and […]

The perfect blend of nature, innovation, and a personalized approach

We launched the NIVEA Cellular Serums

What Does the Internet Without Rules Look Like? We asked the European Commission — and Gen Z creators had something to say

In a campaign for the Representation of the European Commission in Croatia, we teamed up with popular content creators to show, through relatable real-life scenarios, just how crucial EU regulations are in protecting our digital rights.

Small Wins for a Big Impact

With the help of content creators, Ecover inspires and supports a more sustainable lifestyle when it comes to caring for clothes and the home.

With an integrated NIVEA SUN campaign, we announced the start of summer and achieved great results

If someone asked you to name three things that remind you of summer, what would you say? We’re betting that one of those would definitely be your go-to SPF. Its scent has a magical way of whisking us back to our favorite beach and instantly evoking that blissful sense of carefree relaxation.

Proven Recipe for Success Leads to Fantastic Results

By choosing the right timing, campaign messaging, and content creators, we continued the spring influencer campaign for the Ecover brand and achieved fantastic results!

Launch of BIPA brands

We have presented 14 brands with this campaign

Regional campaign achieved great results

How we celebrated 25 years of one of the greatest innovations in skincare industry

How to combine sustainability and brand campaign

For Ecover brand, we ran a campaign on social networks and showed how sustainability has a place in the wardrobe too.

We have successfully launched Medijski Sokrat!

In the organization of DKMK and with our communication support, an award for contribution to the promotion of media literacy among children and young people was presented and awarded for the first time.

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