B2B influencer marketing – the power of influencing the business community
B2B influencer marketing is gaining more importance while giving businesses a chance to reach the business community and decision makers through credible experts.
How to build a successful relationship with a client?
The time of a pandemic may have changed the way we work. However, the basic rules to maintain good client service still rely on the same principles.
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2 min to read
Written by:
Ana Despot
It all starts with trust
In any relationship the foundation will always be trust. This is what leads you through difficult times because it gives you the credibility to solve any problem and push things to move forward.
If your clients trust you, you are more likely to work together in the long run, get more referrals and have the freedom to implement the various solutions you can offer.
A great job does not start a great relationship. Great relationships start a great business. Great relationships are built on trust. Take the time to invest in building trust with your clients today.
The power of presence
We don’t promote personal contact at a time when for the sake of our safety almost everything has become digital. From all of the above, we’llll rather send an email, organize an online meeting or call a client to do our daily business.
However, personal contact, when the epidemiological situation allows, raises client relations to a higher level and the performance of our work becomes more comfortable. At the same time, it allows you to discover new solutions, so you can help your clients to grow their business in new, fresh way.
Investing in knowledge
Technology and media development more than ever provide us different opportunities to create different ideas. Investing in our own knowledge gives us the ability to test existing ideas and generate new ones in order to ultimately achieve better results for our clients.
The ability to generate ideas and find new solutions will give your clients the feeling of collaborating with the best possible partner and getting the best service.
Increase the value
We are often focused on gaining new clients, but it’s equally important to take the time to nurture existing relationships. That way we will increase the value of the clients we already work with.
There is no single formula for how to achieve this, but raising current clients’ value is the best investment in the long run, regardless of the fact that you are actively developing opportunities for new business.
