We have launched Central Point Adria

CPA is a regional hub for communication management.

The intertwining of the virtual and the real will be even greater

Interview of our Insights and Planning Consultant Nataša Blagojević for Glas Slavonije portal about trends in influencers marketing.

Formula for eternal youth and successful market launch

We presented the new NIVEA Cellular Expert Lift product line to the media and influencers with a retro 80’s event concept.

Three tips for effective content in public campaigns

Social media is a powerful tool for raising public awareness about important topics. Here are some tips how to make your voice be heard in a strategic and creative way.

Quiet Quitting – TikTok buzzword or a serious problem for employers?

The dust has not yet settled around the term “The Big Quit” (or “The Great Resignation”), and a new buzzword has flooded the Internet – “Quiet Quitting”.

This is a PR agency that introduced a three-day work week, gives employees a green bonus and teaches others about sustainability

Our director Marina Čulić Fischer’s interview for the Green.hr portal.

Organizations readily welcome the introduction of the euro

VoxPopuli on the subject of the introduction of the euro shows that business organizations are more optimistic than citizens and welcome the new currency readily.

Creative video format for the promotion of European Commission policies

We spent the last days of summer filming #EUtalks – a kind of walk&talk show in which we talked about current topics and policies that European Commission deals with.

What is Instagram grid pinning and what is it for?

Regardless of whether you want to highlight one of your products, a special offer or the positive experiences of others, “pinned” posts on the top of your profile can help you with that.

Croatia has developed digital skills, but not enough experts

Although Croatian citizens have developed digital skills, without increasing the number of ICT experts, Croatian companies cannot use the full potential of digital transformation.