{"id":1762,"date":"2024-09-12T16:43:07","date_gmt":"2024-09-12T16:43:07","guid":{"rendered":"https:\/\/dialog-komunikacije.hr\/en\/?p=1762"},"modified":"2024-09-13T13:46:03","modified_gmt":"2024-09-13T13:46:03","slug":"with-an-integrated-nivea-sun-campaign-we-announced-the-start-of-summer-and-achieved-great-results","status":"publish","type":"post","link":"https:\/\/dialog-komunikacije.hr\/en\/with-an-integrated-nivea-sun-campaign-we-announced-the-start-of-summer-and-achieved-great-results\/","title":{"rendered":"With an integrated NIVEA SUN campaign, we announced the start of summer and achieved great results"},"content":{"rendered":"<p style=\"font-weight: 400\">To announce this years&#8217; newest NIVEA SUN products, we gathered media and influencer representatives from Croatia, Serbia, and Slovenia on a beautiful rooftop of the hotel Art&#8217;otel in the center of Zagreb. We organized a summer warming party with a breathtaking sunset and panoramic city views. Alongside music and cocktails, guests had the chance to experience the new NIVEA SUN range, set to be their ultimate companion for soaking up every sunray this summer.<\/p>\n<p>&nbsp;<\/p>\n<h4 style=\"font-weight: 400\"><span style=\"color: #800000\"><strong>Results<\/strong><\/span><\/h4>\n<p style=\"font-weight: 400\"><strong>\u00a0<\/strong><\/p>\n<p style=\"font-weight: 400\">The event gathered over 100 guests and achieved an impressive number of 129 organic posts on social media, while the PR activities in the region resulted in more than 60 media posts. Using the influencer campaign as a communication tool in Croatia and Slovenia, we explained to the target public the importance of regularly applying SPF and how to do it correctly. Also, the success of the campaign has been proven by outstanding results with over 2.4 million impressions on both markets.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>If someone asked you to name three things that remind you of summer, what would you say? We\u2019re betting that one of those would definitely be your go-to SPF. Its scent has a magical way of whisking us back to our favorite beach and instantly evoking that blissful sense of carefree relaxation.<\/p>\n","protected":false},"author":7,"featured_media":1763,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[2],"tags":[128,161],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>With an integrated NIVEA SUN campaign, we announced the start of summer and achieved great results - Dialog Communications<\/title>\n<meta name=\"description\" content=\"If someone asked you to name three things that remind you of summer, what would you say? We\u2019re betting that one of those would definitely be your go-to SPF. Its scent has a magical way of whisking us back to our favorite beach and instantly evoking that blissful sense of carefree relaxation.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/dialog-komunikacije.hr\/en\/with-an-integrated-nivea-sun-campaign-we-announced-the-start-of-summer-and-achieved-great-results\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"With an integrated NIVEA SUN campaign, we announced the start of summer and achieved great results - Dialog Communications\" \/>\n<meta property=\"og:description\" content=\"If someone asked you to name three things that remind you of summer, what would you say? We\u2019re betting that one of those would definitely be your go-to SPF. Its scent has a magical way of whisking us back to our favorite beach and instantly evoking that blissful sense of carefree relaxation.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/dialog-komunikacije.hr\/en\/with-an-integrated-nivea-sun-campaign-we-announced-the-start-of-summer-and-achieved-great-results\/\" \/>\n<meta property=\"og:site_name\" content=\"Dialog Communications\" \/>\n<meta property=\"article:published_time\" content=\"2024-09-12T16:43:07+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-09-13T13:46:03+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/dialog-komunikacije.hr\/wp-content\/uploads\/sites\/2\/2024\/09\/NIVEA-SUN3.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1500\" \/>\n\t<meta property=\"og:image:height\" content=\"1000\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Tea\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Tea\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/dialog-komunikacije.hr\/en\/with-an-integrated-nivea-sun-campaign-we-announced-the-start-of-summer-and-achieved-great-results\/\",\"url\":\"https:\/\/dialog-komunikacije.hr\/en\/with-an-integrated-nivea-sun-campaign-we-announced-the-start-of-summer-and-achieved-great-results\/\",\"name\":\"With an integrated NIVEA SUN campaign, we announced the start of summer and achieved great results - Dialog Communications\",\"isPartOf\":{\"@id\":\"https:\/\/dialog-komunikacije.hr\/en\/#website\"},\"datePublished\":\"2024-09-12T16:43:07+00:00\",\"dateModified\":\"2024-09-13T13:46:03+00:00\",\"author\":{\"@id\":\"https:\/\/dialog-komunikacije.hr\/en\/#\/schema\/person\/7dd128c4f05a0821bacbb480f15e29f6\"},\"description\":\"If someone asked you to name three things that remind you of summer, what would you say? 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