How to Communicate Purpose: PR is the Key to Values-Driven Success
Consumers today are choosing brands that respond to the challenges of modern society, which is why communicating their purpose and values is becoming increasingly important.
Let’s talk about Greenwashing
Join us for a workshop on Greenwashing on November 9th!
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1 min to read
Written by:
THE GREEN HUB
On Thursday November 9th 2023 at Wespa Spaces in Zagreb, as a part of the platform The Green Hub, we organized a free workshop on Greenwashing that you should not miss!
Here you will find out why Greenwashing is bad and has a potential to be dangerous for organization, how to resist it and get consumers to trust your sustainable policies.
The duration of the workshop is from 9:00 a.m. to 12:00 p.m., and we are going to cover topics such as:
1. What is greenwashing? How to recognize it and prevent
2. What are the differences and similarities between CSR, ESG and SDG concepts?
3. How Greenwashing looks in practice
The number of seats is limited to 20 people, and we accept applications until capacity is full.
Please send confirmation of arrival by November 3rd to info@thegreenhubcro.com.
