Three Ways AI Will Shape Communication in 2026
We explore which AI trends will have the greatest impact on the work of communication professionals in 2026.
We explore which AI trends will have the greatest impact on the work of communication professionals in 2026.
In 2026, value will lie in content that is personal and distinctive – something AI cannot produce.
How generative AI is reshaping storytelling and why the human factor has never been more important.
From Brief to Report: Everything You Don’t See in Influencer Marketing That Makes the Difference
Why “Messy” Is Becoming the New Strategy for Authentic Communication
Consumers today are choosing brands that respond to the challenges of modern society, which is why communicating their purpose and values is becoming increasingly important.
Artificial intelligence is increasingly becoming part of our digital everyday life, and one of the most fascinating phenomena is the rise of AI social media profiles — virtual influencers who communicate, entertain, and educate their audiences. We explored three popular virtual personas that demonstrate both the power and risks of AI communication.
Creativity requires courage, curiosity, and the right tools.
The iconic character showed us how confidence and persistence shape successful PR professionals
The Streaming Platform Reshaping Digital Communication