“Hepatitis can’t wait!”
How we did another educational campaign for the Croatian Association for HIV and viral hepatitis, which emphasized the need to accelerate efforts to eliminate hepatitis
How we did another educational campaign for the Croatian Association for HIV and viral hepatitis, which emphasized the need to accelerate efforts to eliminate hepatitis
When financial pressures hit or a brand’s net profit needs boosting, advertising spend is often one of the first budgets to be cut
In our last Vox populi survey we addressed the topic of summer vacations and we compared whether the things have changed from the time before corona-pandemic
Richard Branson, Elon Musk and Mate Rimac know very well that innovation drives the world. The marketing industry is not vaccinated against them either and the best know that without innovation there is no progress
According to average earnings from posts on their Instagram profiles, the top of the rankings is held by globally popular celebrities from public life, athletes and singers
It has never been clearer that brand values matter, as consumers are happy to pay a premium in order to shop with brands that align with their values
The biggest challenge is the waste management system
One of the most common tasks in the life of a PR person is to write a press release. We bring you simple rules for producing this seemingly simple content.
The people have spoken: Croatian companies do not offer quality customer service.
This article contains projections of changes in consumer expectations, a few words about conscious capitalism, and our selection of winning brands.